# The Influencer (Low A, High B, Low C, Low D)

**Core:** Open, optimistic, unselfish. Comfortable in support roles involving people, service and tasks. Altruistic — finds it hard to say no. Need not to disappoint often puts them behind the eight ball.

**Strengths:** Natural peacemaker and diffuser of arguments. Persuasive, enthusiastic communicator. Up-sells easily when excited about a product or service. Life of the party, loves being center of attention. Takes constructive criticism without becoming self-protective.

**Challenges:** Not an analytical thinker — any decision, even minor, requires consensus or majority rule. Easily distracted by "shiny" things, leaving tasks unfinished. Forgetful about things that don't interest them. Communication is positive but gossipy and vague. Can appear aloof or combative when cornered about specifics or follow-through. High social confidence is easily mistaken for raw competence.

**Management approach:** Do NOT put in management roles — they prefer freedom from rules and managing others is not of interest. Make tough decisions for them during confrontation. Praise in the presence of others. Provide bonuses and titles to maintain natural optimism. Ask them to be specific when communication gets conceptual.

**Risk profile:** Low risk-taker. Defers decisions. Avoids confrontation — needs someone else to make the tough calls.

## FlashPoints

| Area | Details |
|------|---------|
| Motivation | Social environment, team events, bonuses |
| Communication | Persuasive, enthusiastic, conceptual. Fast and sometimes unclear. Prefers texting > voicemail > email. |
| Management Style | Defers to others, dislikes confrontation, absentee. Best not in management roles. |
| Organization | Loose, unstructured, somewhat disorderly. |
| Environment | Group environment that experiences change |

## Variations

Influencer patterns share Low A + High B + Low C but vary in D position. All variations are social, optimistic, and people-oriented. Higher D variations will show more rule-following behavior; lower D variations are more free-spirited.

## Key Distinction: Influencer vs Debater

Both are High B + Low A, but the Influencer is a peacemaker (avoids confrontation, defers decisions) while the Debater is unfiltered and nonconforming. The Influencer wants everyone to get along; the Debater doesn't mind stirring things up.

## Summary

- **Motivating Needs:** Praise in the presence of others. Bonuses and titles maintain natural optimism.
- **Communication Style:** Fast and sometimes unclear. Refers to today/yesterday activities but needs help with future-oriented goals. Prefers texting > voicemail > email.
- **Management Style:** Not interested in managing others. Prefers freedom from rules. Best not in management roles.
- **Organization Style:** Somewhat disorderly.
- **Environmental Needs:** Group environment that experiences change.
